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Home » Conversion Optimisation Certification Exam Answers » Dr Hector Bellagio, marketing consultant for USTours.us, has ordered their marketing team to rescue the website. Online sales are at an all-time low, and they think that it’s because the landing page is unfriendly. As the head marketer for USTours.us, you must determine if they’re right or wrong. What tool can you use to measure the effectiveness of your landing page?

Dr Hector Bellagio, marketing consultant for USTours.us, has ordered their marketing team to rescue the website. Online sales are at an all-time low, and they think that it’s because the landing page is unfriendly. As the head marketer for USTours.us, you must determine if they’re right or wrong. What tool can you use to measure the effectiveness of your landing page?

by vmartinez

Dr Hector Bellagio, marketing consultant for USTours.us, has ordered their marketing team to rescue the website. Online sales are at an all-time low, and they think that it’s because the landing page is unfriendly. As the head marketer for USTours.us, you must determine if they’re right or wrong. What tool can you use to measure the effectiveness of your landing page?

 

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