What are two reasons why a marketer might use responsive display ads? Choose two.
- Extended reach: create ads that serve in most ad slot sizes, into both native and non-native inventory.
- Guidance: give instruction to users on how to adjust ad size, appearance and format to fit a specific ad slot.
- Cost-effective: get more conversions at a similar cost per acquisition to other display ad formats.
- Improved communication: respond immediately to any website visitor query with an automated speech system or text.