Ruth is a marketer at GraphicMagic, a user-focused organisation. Ruth has been advised to establish a relationship with the development team at GraphicMagic. Why is it important, at a user-focused organisation such as GraphicMagic, for marketers to establish relationships with developers?
- To understand the constraints that limits developers when they’re building a site or app
- To encourage developers to implement marketing-related changes quicker than usual
- To build morale within the organisation and, in turn, promote a supportive work environment
- To gain assistance from the developers when it comes to creating content on Google Ads