Quinn recently launched a display campaign for his women’s clothing shop. Since the launch, his website traffic has increased, but sales have remained flat. Which story shows Quinn using remarketing to drive action?
- Quinn creates a list of basket abandoners that identifies users who visited his website, considered buying his clothing, but didn’t purchase. He shows them an ad with a promotional discount code.
- Quinn creates a custom audience segment using keywords and URLs as inputs. He hopes to extend his audience to customers who are interested in women’s accessories.
- Quinn uses the in-market audience segment for baking supplies with the intent of reaching potential customers while they’re actively browsing for women’s clothing and are close to a conversion.
- Quinn remarkets using his original business objectives and campaigns, with new users from an uploaded compatible list. By leveraging existing materials, he aims to extend his reach while saving cost.