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Home » Google Ads Measurement Certification Exam Answers » If an advertiser uses Google’s phone call conversion tracking feature, how are the calls tracked to their account?

If an advertiser uses Google’s phone call conversion tracking feature, how are the calls tracked to their account?

by vmartinez

If an advertiser uses Google’s phone call conversion tracking feature, how are the calls tracked to their account?

 

  • The calls are tracked by the conversion name for the advertiser’s store.
  • The calls are tracked by a dynamically created Google forwarding number.
  • The calls are tracked by the phone number listed on the advertiser’s official store website.
  • The calls are tracked by the assigned Google Click Identifier (GCLID) set up in the advertiser’s account.

 

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