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Home » Privacy for Agencies and Partners Certification Exam Answers » When an advertiser adds one of their users to the advertiser’s Customer Match list, what happens to the user data?

When an advertiser adds one of their users to the advertiser’s Customer Match list, what happens to the user data?

by vmartinez

When an advertiser adds one of their users to the advertiser’s Customer Match list, what happens to the user data?

 

  • User data is shared with multiple publishers and platforms.
  • The user’s data is kept confidential and secure.
  • The user’s data is made publicly available to all marketers.
  • User data is added to additional Google products automatically.

 

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