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Home » Display & Video 360 Certification Exam Answers » You’re reviewing impressions for a Programmatic Guaranteed deal in Display & Video 360 that you launched last week, and you notice that it under-delivered. What should you do first to determine why that happened?

You’re reviewing impressions for a Programmatic Guaranteed deal in Display & Video 360 that you launched last week, and you notice that it under-delivered. What should you do first to determine why that happened?

by vmartinez

You’re reviewing impressions for a Programmatic Guaranteed deal in Display & Video 360 that you launched last week, and you notice that it under-delivered. What should you do first to determine why that happened?

 

  • See if the line item has multiple targeting assigned.
  • Review the campaign-level targeting.
  • Use the Deal Troubleshooter.
  • Contact the publisher.

 

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      • Grow Offline Sales
    • Google Analytics Certification
    • Google Marketing Platform
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      • Search Ads 360
      • Conversion Optimisation
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  • Contact

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