vmartinez

Your customer sells beach holiday rental packages in the summer months. The pricing on their rentals changes frequently based on time of year and availability. What feature in Search Ads 360 should they use to make sure that the campaign structure, targeting and creatives are updated automatically to reflect those changes?

 

• Audience segments
• Custom dimensions
• Labels
• Templates

 

Between Search Ads 360 and Google Analytics 4, which of the following metrics differ but are still complimentary?

 

• Return on investment (ROI)
• Conversions
• Engagements
• Return on ad spend (ROAS)

 

Your winter sports shop customer wants to change the flight date of multiple campaigns across multiple advertising platforms at the same time. What should they use in Search Ads 360?

 

• Change history
• Sync
• Edit
• Bulk actions

 

Within your Search Ads 360 account, where can you access your reporting, campaigns and ad groups?

 

• Data card
• Account picker
• Navigation menu
• Tools and settings

 

Your client, a world-renowned jewellery designer, set up custom columns in Search Ads 360 to review their performance for the previous month. When they go back to consider their specific bid strategy performance, they get an error. What could be the reason for this?

 

• Their bids were too low to show any performance.
• Bid strategy performance isn’t a business goal of theirs.
• Their bids were too high to show any performance.
• Bid strategy performance isn’t reported in custom columns.

 

Which tool in Search Ads 360 allows you to plan, budget, manage your spend and understand your campaign’s success?

 

• Overview page
• Performance Centre
• Tools and settings
• App Switcher