Questions

As a business owner, you’d like to do a deeper breakdown and analysis of the data that’s displayed in your standard table report. Which feature would help you to do that?

 

• Secondary dimension would help you to do a deeper breakdown and analysis of the data.
• Comparisons would help you to do a deeper breakdown and analysis of the data.
• Filters would help you to do a deeper breakdown and analysis of the data.
• Breakdowns would help you to do a deeper breakdown and analysis of the data.

 

You have an event on your website that triggers when users watch a video. Which of these is an example event parameter?

 

• How many users viewed a video on your site
• Name of a video watched on your site
• How many users opened the page containing a video on your site
• The devices users are on when watching a video on your site

 

What is something that you can do with your data when you export your Google Analytics data to BigQuery?

 

• You can access app-specific reports such as crash data, notification effectiveness and deep-link performance
• You can use conversions for ad campaign bidding and audiences to target ad campaigns
• You can use audiences to target website experiments and test variants of your web pages
• You can use SQL to query your data to answer questions and gain insights into your products, users and channels

 

What can Google Ads do with audiences from Google Analytics when these two services are linked?

 

• Audiences in Google Ads can be used to adjust geotargeting of ad campaigns
• Audiences in Google Ads can be contacted for customer research
• Audiences in Google Ads can be used to see industry benchmarking data
• Audiences in Google Ads can be used to target ad campaigns

 

You’re building a purchase funnel in Explore and want to select a homepage view. Which dimension would you use to do this?

 

• You’d use Homepage name.
• You’d use Page path and screen class.
• You’d use Page type.
• You’d use Purchase.

 

You manage a website and consider certain events as especially valuable, like when users sign up for your newsletter or make a purchase. If you want to designate these events as important and assign them a value, how should you label them in your Google Analytics 4 property?

 

• Label them as Key events.
• Label them as Customised events.
• Label them as Recommended events.
• Label them as Automatic events.